Welcome to
The Business
Plaza®
The Business Plaza® is a new and unique vehicle for advertisers
to reach a very targeted and motivated end user group, extremely
cost effectively. It combines the best of direct marketing, on-line
advertising, loyalty, customer retention and new business
acquisition while supporting local communities at the same
time.
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Participants in the Business Plaza® include:
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- Members - community based groups such as
sporting organisations and schools whose constituents are the
purchasers of goods and services from advertisers in the Business
Plaza®. Member organisations gain financially from the Business
Plaza®.
- Advertisers - businesses that operate in the
local community of Member organisations that wish to reach a
motivated end user group and maximise the effectiveness of their
advertising and marketing.
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People tend to trust or feel more confident using advertisers
from their Business Plaza® as opposed to advertisements in the
local paper or telephone book, particularly with trades such as
electricians, plumbers and builders. It has the impact of a
recommendation or personal referral within our participating
communities.
Advertising in a Business Plaza® runs for a full 12 months,
keeping your message constantly in front of those people who make
purchasing decisions in that particular community.
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